Kent Keyu Chee Jian, Managing Director of Redefined Mortgage Specialist Sdn Bhd (RMS), has revolutionized mortgage consultancy in Malaysia through innovative approaches and dedication to customer service.
A Passion for Helping Homebuyers
Kent’s journey began with a deep passion for helping individuals secure their dream homes. With over a decade of experience in mortgage consulting and credit assessment, he established RMS in 2016 to simplify the mortgage process by providing comprehensive and personalized services.
Building Strong Partnerships
Together with his younger brother, Alex Keyu, Kent built a team focused on customer satisfaction and seamless service. Their shared vision has led RMS to forge strong partnerships with financial institutions, real estate agencies, and property developers, ensuring clients receive the best advice and support.
Recognized Excellence and Innovation
Kent’s leadership and commitment to innovation have earned RMS prestigious awards, including the Golden Bull Award and SME Award in 2022. He was also honored with the Britishpdrla Award for significant contributions to the mortgage sector.
About Redefined Mortgage Specialist Sdn Bhd
RMS simplifies the complex process of securing home and personal loans, providing stress-free experiences by guiding clients through every step. With a team of seasoned experts, RMS assists in selecting the right bank, loan, and insurance.
Customer-Centric Approach
Established in 2016, RMS prioritizes customer satisfaction by offering personalized services, including mortgage repayment calculation, documentation assistance, and relationship-building with banks. The company’s commitment to quality service and professional guidance has earned a loyal customer base and reputation for excellence.
