Entrepreneur Insight Workshop & Insider: Digital Marketing Hackfest & Intermingling

The inaugural Entrepreneur Insight Workshop (EI Workshop, #MyEIWorkshop) was held successfully by EI Club at Connexion, NEXUS Bangsar South on 27th July 2016. The workshop was attended by 70 enthusiastic participants, consisting of EI Club members who are entrepreneurs and business owners looking to enhance their skills, knowledge and to meet new networks through EI’s platform.

The session was conducted by two digital media marketing experts, with a surprise international speaker introduced into the workshop to boost crowd participation. Ms. Julia Koh, Executive Director of Brand 360 Degree Sdn Bhd, presented “Digital Branding and Engagement” as she shared her expertise, hack-tips and strategies to develop branding through digital media. It was then followed by surprise speaker, Mr. John Lee, known as “The Wealth Dragon”, who flew in from Manchester, England, to impart knowledge on how to utilize Social Media and its tools effectively to not only boost and enhance businesses, but to make extra income utilizing the power of Social Media network. Mr. Marcus Teoh rounded up the session with his take on exposing the tactics and execution of Facebook, as he shared his expertise on utilizing social media network to its full potential to boost business and increase sales.

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Ms. Julia Koh, Executive Director of Brand 360 Degree Sdn Bhd, presented “Digital Branding and Engagement”
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Mr. Marcus Teoh rounded up the session with his take on exposing the tactics and execution of Facebook
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Mr. John Lee, known as “The Wealth Dragon” speaking.

The workshop was wrapped up with a forum discussion, hosted by Mr. KK Chua, Managing Director of Armani Media and the host of Entrepreneur Insight Workshop. With panellists consisting of guest of the day, Mr. Meor Addelan, aka “Mr. Loudspeaker”, Managing Director of Q Medien, and two of the day’s speakers themselves, Mr. John Lee and Mr. Marcus, as they were put through their paces on various questions and matters pertaining the topic of DIGITAL MARKETING – Digital Enterprise Transformation.

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Panel Discussion

Participants were then ushered to Viña Del Rey for the evening’s follow-up event, the EI Insider, with two enterprising VIPs, Dato’ Billy Goh, CEO & Director of One Automotive Group and Mr. Chris Tan, founder and Managing Partner of Chur Associates, presented their road to enterprising success with all in attendance. The night’s session then proceeded with a dinner and light-hearted networking session among participants and an all-round successful end to EI Club’s event.  

Here’s to the start of many more EI Workshops!

Footnote:
The next EI Workshop will be commencing on Thursday, 22nd of September 2016, with the topic “SELLING SKILLS – Strategic Sales and Negotiation”, conducted by two formidable Sales Gurus – Dato’ Tan Su Cheng, Managing Partner of PDI Design & Associates and Mr. KC See, CEO of Quest Group of Companies. Register here.

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